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Meet Jim Oberwetter, U.S. Ambassador to Saudi Arabia, which is
America’s largest oil supplier and a key strategic partner in the war
on terror. Mr. Oberwetter had never set foot in the desert kingdom
before he became Ambassador two years ago. His resume boasts a stint as
chairman of the American Petroleum Institute, which lobbies on behalf
of over 400 oil and gas interests in Washington D.C., and work lobbying
for the Dallas Chamber of Commerce, but no knowledge of Arabic. More
importantly perhaps, his former employer, Hunt Consolidated Oil, gave
$250,000 to Bush’s reelection campaign. Mr. Oberwetter is, in short, a
typical American ambassador.
Across the Atlantic, Britain’s last American representative
was William S. Farish, millionaire horse breeder and Bush family
friend, perhaps as famous for gifting Bush Senior the White House dog,
Millie, as for anything else. Reputedly shy by nature, Farish decided
not to hold press conferences for the year preceding the Iraq War and
further condemned America’s already abysmal reputation in the British
press by refusing to answer journalists’ phone calls. In fact the
British public noticed little difference when he left thirteen months
ahead of schedule, leaving America’s embassy to its closest ally
leaderless for a year. He was succeeded in 2004 by Robert Holmes
Tuttle, owner of the Beverly Hills based Tuttle-Click Automotive Group,
and contributor of $198,725 to GOP causes over the last presidential
term. Like Oberwetter, neither Farish nor Tuttle had previous
diplomatic experience.
Such stories mark a broader trend of ambassadors appointed for
patronage, not skills. From the Floridian property developer serving as
Ambassador to Portugal to the Ohio industrialist turned Ambassador to
Germany—who apparently compensated for his lack of German language
skills with a $561,995 donation to the GOP—experience is no longer a
prerequisite for appointment. Instead, fundraising, campaigning, and
lobbying ability at home now determine who will represent America in
foreign lands.
It wasn’t always this way. The ambassadorship to the United
Kingdom was once seen as a breeding ground for national leaders—five
ambassadors went on to the Presidency, four to the Vice Presidency, and
ten to serve as Secretaries of State. Benjamin Franklin used his
diplomatic posting to France to secure support in the War of
Independence. Thomas Jefferson honed his political skills in dealings
with the French revolutionary governments while posted there.
Of course, defenders of our current batch of ambassadors
rightly point out that this administration was not the first to put the
suitcase of cash before the diplomatic caché. Presidential scholars
suggest the shift came last century, when Franklin Roosevelt appointed
an especially generous donor, Joseph Kennedy, as his Ambassador to
Britain. Since then it has all been downhill. President Nixon is
reputed to have once told his Chief of Staff that “anybody who wants to
be an ambassador must at least give $250,000.” In 1980, Congress even
felt the need to legislate that campaign contributions may not
influence ambassador selection.
That law clearly hasn’t worried the present administration.
Four-fifths of America’s current ambassadors to European Union nations
gave donations to Republican campaigns in the last election cycle.
Latvia has the honor of hosting a former Bush ‘super ranger’—someone
who raised more than $300,000 for the 2004 campaign. In all, Bush’s
first 35 political appointees to the diplomatic corps gave an average
of $141,110 to GOP campaigns between 1999-2000.
This would be almost comical, if it were not for the dire
effects that bad ambassadors can have. America’s war on terror depends
on winning the hearts and minds of the world’s people as much as it
depends on any military campaign. Unfortunately, a recent survey from
the Pew Research Center suggests that America is losing the public
relations war. The report stated that 70% of global respondents agreed
it was “good for the US to feel vulnerable after the attacks [of
September 11],” 80% of Middle-Eastern respondents felt that “US policy
caused September 11,” and a majority of Pakistani citizens expressed
confidence that bin Laden would “do the right thing regarding world
affairs.”
This administration has acknowledged the danger of such
negative perceptions, appointing former Bush aide Karen Hughes as
Undersecretary of State for Public Diplomacy with the explicit mission
of improving America’s image abroad. Yet it is the face on the ground
that is most visible. And in the United Kingdom, that face now happens
to be one of a Beverly Hills car dealer.
America’s predilection for lousy ambassadors also has serious
practical consequences. The Ambassador to Saudi Arabia, like any other
ambassador, is charged with managing America’s trade relationships,
maintaining strong ties with the government, and coordinating responses
to terrorist threats. And contrary to popular myth, these are not
duties that can, or should, be undertaken by lower level, if more
experienced, bureaucrats in the embassy. When prime ministers,
journalists and police chiefs communicate with an American embassy they
want to speak to the person in charge because they know that only one
person is directly accountable to the President. And in Saudi Arabia
right now that person is a Texan oil lobbyist on sabbatical.
John F. Kennedy ’40, in the fourth 1960 Presidential debate,
pledged to “throughout the world appoint the best people we can get,
ambassadors who can speak the language, not merely people who made a
political contribution.” Today, in an age of globalization and
terrorism, the need is greater than ever. That means having an
ambassador to Saudi Arabia who can speak Arabic and explain America’s
actions in a hostile region. It means having an ambassador to the
United Kingdom who will engage a cynical British public in open debate.
More than anything it means taking seriously once more how we select
the bearers of the American eagle abroad.
Lewis Bollard ’09 lives in Grays Hall.
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